Lexus India has expanded the RX 350h lineup with the introduction of a new Exquisite variant, offering a more accessible entry into the brand’s luxury hybrid SUV portfolio. Priced at ₹89.99 lakh (ex-showroom), this new trim brings the RX’s refined hybrid technology, plush cabin experience, and Lexus’ renowned craftsmanship to a broader set of buyers. Customers can optionally equip the SUV with the Mark Levinson premium 21-speaker audio package for an additional ₹2 lakh, further elevating the in-cabin experience.
Powertrain & Performance
The new RX 350h Exquisite variant is powered by Lexus’ familiar but highly refined hybrid powertrain that pairs a petrol engine with an electric motor for optimal efficiency and smoothness.
- Engine: 2.5-litre, four-cylinder petrol
- Hybrid system: Strong hybrid setup
- Combined power output: 190 bhp
- Peak torque: 242 Nm
- Gearbox: e-CVT
- Drivetrain: Front-wheel drive
This system prioritises relaxed, seamless power delivery and fuel efficiency, making the RX 350h ideal for everyday luxury commuting as well as long-distance highway journeys. The hybrid’s refined behaviour, along with the e-CVT’s quiet operation, remains one of the RX’s key strengths.
Interior Experience & Comfort Features
Although the Exquisite variant sits at the base of the RX 350h lineup, it still offers a thoroughly luxurious cabin packed with comfort-focused features.
Interior highlights include:
- 10-way powered front seats
- Heated and ventilated seats (front and rear)
- Ambient interior lighting
- Premium upholstery with soft-touch surfaces
- High levels of cabin insulation for a quiet, serene ride
Lexus’ attention to detail is evident throughout the cabin, from the materials used to the acoustic refinement. The standard Lexus audio system is included, but customers can specify the Mark Levinson 21-speaker premium sound setup, renowned for its audiophile-level clarity and immersion.
RX 350h Lineup Structure in India
With the addition of the Exquisite variant, the RX 350h lineup in India now consists of three configurations:
- RX 350h Exquisite (Standard Audio)
- RX 350h Exquisite (Mark Levinson Audio Package)
- RX 500h F-Sport+ (Flagship Performance Variant)
The top-spec RX 500h F-Sport+, priced at ₹1.09 crore (ex-showroom), is a more performance-oriented offering. It uses a:
- 2.4-litre turbo-hybrid engine
- 6-speed automatic transmission
- Rear e-Axle motor
- All-wheel drive (AWD)
This configuration delivers a sportier drive, sharper throttle response, and enhanced handling dynamics, making it appealing to buyers who want a more athletic luxury hybrid SUV.
Features Across the RX Lineup
Regardless of variant, the Lexus RX range continues to offer a comprehensive set of advanced equipment and safety features, such as:
- Blind-spot monitoring
- Rear cross-traffic alert
- Lexus Safety System (ADAS suite)
- Panoramic sunroof
- Large touchscreen infotainment system
- Connected car technology
Lexus also backs the RX lineup with industry-leading ownership privileges, including:
- 8-year warranty
- 5-year roadside assistance
These ensure a hassle-free and premium ownership experience.
Sales Performance & Market Positioning
The Lexus RX has shown consistent upward momentum in India. Between January and November 2025, the SUV posted a 12% increase in sales, reflecting growing customer interest in hybrid luxury vehicles. SUVs now make up nearly 40% of Lexus India’s overall sales volume, highlighting strong demand in the premium hybrid SUV category.
With the launch of the RX 350h Exquisite, Lexus aims to attract buyers seeking:
- A fuel-efficient yet luxurious hybrid SUV
- Excellent long-term reliability and low running costs
- A premium ownership experience backed by a strong brand reputation
- A refined and comfortable city/highway cruiser
The new variant strengthens Lexus’ position in India’s luxury SUV market by offering a more attainable entry point without sacrificing the signature Lexus refinement.
