Purchasing a brand-new vehicle in 2025 for under 10 lakh on-road is definitely possible– and interesting. OEMs are sharpening their pencils, releasing revitalized designs with stronger function lists, effective engines, and competitive prices to win value-minded Indian buyers. This guide strolls you through the notable brand-new launches of 2025 that either released at or can realistically be had for ≤ 10,00,000 (on-road) in many Indian cities, describes how to translate marketed costs vs. real on-road expenses, and gives a practical purchasing checklist so you get the very best deal.
Quick heading choices (shortlist): Citroën Aircross X, Mahindra Thar (choose base alternative cost), Hyundai/Maruti/Tata compact/facelift designs that sit conveniently under 10L ex-showroom and typically stay under 10L on-road depending upon city & variation.
How to check out car prices in India (ex-showroom vs on-road)- a fast explainer.
Vehicle ads and press releases often price estimate ex-showroom costs- that’s the factory-to-dealer cost in a particular city. On-road price consists of ex-showroom + RTO registration + GST (on registration parts) + mandatory insurance coverage + handling/fast tag and any regional taxes. On-road can vary substantially by state and version.
A practical guideline for 2025 (metro city estimate):
On-road ≈ ex-showroom + 10– 14% (this range covers registration, insurance, and managing in a lot of metros).
Example: ex-showroom 8,29,000 → on-road ≈ 8,29,000 + 12% = 9,28,480 (approx). (Do the math: 829,000 × 0.12 = 99,480; add → 929,480.).
I’ll point out ex-showroom prices where readily available and give reasonable on-road price quotes so you understand which vehicles really fall inside the 10L on-road target. Be mindful: specific on-road depends upon your city, picked variant, and optional devices.
What counts as a “new launch” in 2025?
For this guide I include:
Complete brand-new model launches in 2025.
Because producers typically reposition prices with a launch), fresh facelifts/ next-gen versions launched in 2025 that matter to buyers (.
I prioritized cars and trucks with official launch rates or extensively reported intro prices that position them at or listed below the 10 lakh on-road threshold for a minimum of the base/ popular versions. For confirmation I used current launch reports and significant aggregator listings.
1) Citroën Aircross X- compact, fashionable, and priced to draw in (Launched 2025)
According to launch reports the Aircross X was presented with an introductory rate beginning at 8.29 lakh (reported by multiple outlets). That puts its most likely on-road rate in numerous cities around 9.2– 9.6 lakh, easily inside the 10L bracket for base derivatives.
What you get (top-level):
Unique outside styling and X-Series hints (cladding, unique grille).
Function set focused on value: touchscreen infotainment, security features, driver aids as basic in select trims.
Small petrol (and possibly turbo/ mild-hybrid alternatives throughout the range) depending upon engine options at launch.
Purchaser’s verdict: Strong choice if you choose vibrant styling and want a feature-rich compact SUV while keeping on-road costs listed below 10L for entry trims.
2) Mahindra Thar (2025 facelift)- base variants priced dramatically at launch
Why it matters: The Thar is an icon- rugged character, off-road ability and strong urban presence. The 2025 facelift brought cosmetic and features upgrades and, crucially, Mahindra priced some base 1.5-litre RWD manual diesel variants at 9.99 lakh at launch– best at the 10L limit in reported costs. That indicates select base Thar versions can be purchased on-road close to 10 lakh depending on RTO/insurance in your city.
The Times of India.
What you get (base variation):
Thar’s timeless robust platform with refreshed styling touches.
Bare-bones but capable drivetrain; less creature comforts in the base but helpful for purchasers who focus on durability and brand appeal.
If you need air conditioning, airbags, power windows, examine precise base devices– sometimes entry versions are spartan.
Buyer’s verdict: If you want a declaration SUV and can accept very little luxuries in the base trim, the Thar base derivative ends up being an aspirational buy within the 10L pail. Fitment and city levies decide the last on-road; check regional quotes.
3) Hyundai/ Maruti/ Tata compact models and facelifts- the reliable worth gamers
Large producers frequently revitalize existing best-sellers or introduce new compact trims priced to win. Aggregator pages and 2025 launch trackers show numerous familiar names continuing to relax or under the 10L mark (ex-showroom), which makes them possible on-road buys under 10L depending on variant and city. Popular examples include:.
Maruti Suzuki Swift/ Fronx/ Baleno– core models with several trims under 10L ex-showroom.
Hyundai i20/ Venue/ Grand i10 Nios– upgraded trims and occasional entry variations priced to fit the sub- 10L section.
Tata Tiago/ Punch/ Altroz (choose trims)- strong value proposal with safety qualifications on some trims.
Why these matter: These traditional models offer you broad dealership reach, lower maintenance expenses, and established resale– essential for buyers on a budget plan.
Purchaser’s decision: If you want trouble-free ownership, consider leading base/ mid variations of these designs. Lots of are priced below 10L ex-showroom, so with conservative on-road additions they still make it under 10L.
4) Upcoming 2025 designs most likely to be obtainable under 10L (watchlist)
Industry trackers and aggregators list a number of upcoming or revitalized models in 2025 that manufacturers are likely to cost competitively: Hyundai Venue facelift, Maruti Brezza facelift, upgraded Tata Punch derivatives, and electric/affordable city vehicles slated for late-2025/ early-2026. These deserve monitoring due to the fact that manufacturers frequently aim to keep mass-market variations under the 10L bracket. Aggregators like CarDekho maintain watchlists for these expected launches.
5) Electric choices under 10 lakh– minimal however growing
Electric lorry (EV) rates is shifting quickly. A couple of compact EVs and low-range city EVs hover near the sub- 10L mark after incentives and state subsidies in some states, but mass market EVs under 10L on-road remain limited in 2025. Anticipate more entries in late 2025– 2026 as OEMs lower entry EV expenses through regional supply scale and minimized battery expenses.
Practical idea: If your state offers EV incentives (registration waiver, roadway tax decreases), the last on-road price can move an EV from “just above 10L” to “under 10L.” Constantly validate with regional incentives before concluding.
Detailed price reality check- utilizing reported launch prices + on-road price quote.
Below are representative price photos based upon reported launch/ex-showroom figures and an on-road price quote (approx +12% for metros). Constantly get a dealer quote for your city and the precise version you want.
| Model (2025 launch/refreshed) | Reported launch/ex-showroom (₹) | Estimated on-road (metro, ≈+12%) | Likely ≤ ₹10L on-road? |
|---|---|---|---|
| Citroën Aircross X (intro) | ₹8,29,000 | ≈ ₹9,29,500 | Yes for base trims. |
| Mahindra Thar (1.5 RWD base) | ₹9,99,000 (launch) | ≈ ₹11,18,880* | Borderline — Thar base ex-showroom reported at ₹9.99L but on-road may cross ₹10L depending on city; some outlets quote ₹9.99L as on-road in specific reporting windows — check exact variant & city. |
| Hyundai/Maruti/Tata core compacts (select trims) | ₹5.5L–9.5L | ≈ ₹6.2L–10.6L | Many yes, some higher trims could exceed ₹10L. |
- Example: For Thar, if 9,99,000 is ex-showroom, adding 12% presses it above 10L; however some press outlets report 9.99 L as effective showroom/intro on-road for minimal launch allowances– so validate with the dealer for any unique initial pricing.
The Times of India.
Purchasing guide: How to protect a really ≤ 10L on-road handle 2025.
Request for the precise on-road quotation (breakdown!). Need a quote with different line products: ex-showroom, RTO, insurance, extended warranty (if any), and any discount rates or dealership handling costs.
Inspect for introductory offers and business discount rates. New launches typically carry limited introductory discounts, exchange benefits, or corporate plans that can decrease on-road. If maker discounts apply, ask.
Work out devices and additional fitments. Dealerships often add accessories and increase the price. If the on-road price inches over 10L, work out removal of optional accessories to bring it down.
Take advantage of funding offers. In some cases EMI subsidies or partner bank offers can minimize up-front expenses, but remember these do not decrease the on-road rate– they just impact payment structure.
Examine total cost of ownership (TCO). Fuel effectiveness, service periods, and insurance coverage costs matter. A less expensive vehicle with greater running expenses might not be better worth.
Wait on dealership allocation alerts on festive launches. For some launches OEMs temporarily price aggressively for the first batch of reservations. If you can wait, you might protect a better on-road figure.
If your spending plan is 10L on-road, which versions to target
Base or mid base: Most manufacturers keep the base and one mid version under 10L. These trims generally include basics: double airbags, ABS, AIR CONDITIONING, power steering, and a fundamental touchscreen (or Bluetooth stereo).
Avoid top trims or N-line sporty packages: These generally press ex-showroom above the threshold.
Examine security equipment: Aim for at least 2 airbags + ABS. Because 2022 lots of vehicles include these by regulation, however check for optional security packs that expense additional.
Real-world checks before booking (examination list)
Validate dealer equipment vs brochure: Some functions revealed in press images might be demo-only. Get a written equipment list.
Test drive the exact version: Ride and handling vary substantially in between trims (tires, suspension tune).
Ask about delivery timelines: New launches often have waiting periods- this affects your planning and prospective rate drops or offers.
Verify extra parts and service network gain access to: For newer specific niche brands, guarantee local service accessibility.
Insurance, funding, and settlement hacks for 2025 purchasers
Zero-or-low down payment deals prevail- compare overall interest throughout loan providers.
Bundled insurance from manufacturer may be a benefit but in some cases costlier- compare with third-party insurers.
Exchange benefits can decrease on-road effectively; don’t hesitate to request for the very best trade-in assessment.
Festive season and year-end frequently yield much better display room discount rates; if timing is flexible think about scheduling then.
Cons and pros: buying a 2025 new launch under 10L.
Pros
New tech/features at budget friendly price- many producers fill the base trims with helpful tech.
Better service warranty packages and lower preliminary upkeep expense.
Appealing initial prices on new launches.
Cons
Base trims might do not have some convenience or tech features you want- you might need to jeopardize.
Covert dealership add-ons can push on-road price above 10L- alertness required.
Waiting period for hot launches.
Shortlisted suggestions (who each car is best for)
Citroën Aircross X (entry trim): Style-seeker on a budget plan who desires a fresh style and a value includes pack.
Mahindra Thar (base variation if readily available at launch rates): Buyer who values ruggedness and brand name appeal over urban improvement– verify specific on-road figure before booking.
Mainstream compacts (Maruti/Hyundai/Tata- base/mid trims): Practical families and newbie purchasers who prioritize service network, low upkeep, and resale.
Frequently asked questions– quick responses buyers ask most.
Q: Can I get a gas/ diesel/ automatic and still remain under 10L on-road?
A: Manual fuel base versions are simplest to fit under 10L. Automatics and diesel choices typically include expense and might push on-road above 10L unless manufacturer keeps intro rates aggressive.
Q: Are there EVs under 10L in 2025?
A: Pure EVs under 10L on-road are still unusual in 2025 without state subsidies. Some city EVs or heavily discounted launch uses plus state incentives can make a case– check your state’s EV subsidies. (See local RTO/EV reward pages.).
Q: Are launch prices irreversible?
A: Often not. Special offers or introductory costs can be time-limited. Constantly get the dealership to verify if a quoted rate is a limited-time launch cost.
Last list before you seal the deal (one-page summary).
Get written on-road quote for your city and variant.
Validate basic devices for the alternative you’re booking.
Examine the service network and nearest licensed workshop.
Recalculate TCO for 3 years (fuel, service, insurance).
If over budget, negotiate elimination of pricey dealer devices.
Check for introductory/transfer discounts and request for a difficult written offer.
Sources & additional reading (selected, authoritative trackers & launch reports)
Citroën Aircross X launch protection (launch cost reported 8.29 lakh).
Mahindra Thar 2025 facelift launch and price reporting (base alternative pricing talked about).
CarDekho upcoming vehicles and “upcoming under 10 lakh” tracker- useful for seeing anticipated launches.
CarWale/ CarDekho/ Hindustan Times Auto pages listing present designs and rates under 10 lakh (great for cross-verifying ex-showroom vs market).
Closing thoughts- buying clever in 2025
2025 is an outstanding year for worth buyers: OEMs are sharpening prices techniques and loading more tech into inexpensive versions. If your spending plan is 10 lakh on-road, you can definitely land a preferable, new cars and truck– however the key is alternative choice, timing (introduction deals), and negotiation. Use the list above, get exact on-road quotes for your city, and compare dealership deals across a little radius– a small price gap at booking can suggest a substantial saving over the very first year of ownership.
This guide walks you through the notable new launches of 2025 that either released at or can realistically be had for ≤ 10,00,000 (on-road) in lots of Indian cities, discusses how to translate advertised prices vs. true on-road expenses, and provides a practical buying list so you get the best offer.
On-road cost includes ex-showroom + RTO registration + GST (on registration parts) + compulsory insurance coverage + handling/fast tag and any local taxes. That puts its likely on-road price in lots of cities around 9.2- 9.6 lakh, comfortably inside the 10L bracket for base derivatives.
If the on-road price inches over 10L, work out removal of optional devices to bring it down.
Utilize the checklist above, get precise on-road quotes for your city, and compare dealership offers throughout a small radius– a small cost gap at booking can suggest a considerable saving over the first year of ownership.
Sources / References
Mahindra Thar 2025 Facelift Launch
- Times of India – 2025 Mahindra Thar facelift launched in India at Rs 9.99 lakh: Changes, new features explained
https://timesofindia.indiatimes.com/auto/cars/2025-mahindra-thar-facelift-launched-in-india-at-rs-9-99-lakh-changes-new-features-explained/articleshow/124288693.cms - Cardekho – 2025 Mahindra Thar Facelift Launched, Prices Start From Rs 9.99 Lakh
https://www.cardekho.com/india-car-news/2025-mahindra-thar-facelift-launched-prices-start-from-rs-999-lakh-35122.htm - Autocar India – Which 2025 Mahindra Thar facelift variant should you consider buying?
https://www.autocarindia.com/auto-features/which-2025-mahindra-thar-facelift-variant-should-you-consider-buying-437547
Citroën Aircross X Launch
- Economic Times – Citroën Aircross X launched in India starting ₹8.29 lakh. Check features, variant wise price and other details
https://m.economictimes.com/industry/auto/cars-uvs/citron-aircross-x-launched-in-india-starting-8-29-lakh-check-features-and-other-details/articleshow/124290900.cms - Autocar India – Citroën Aircross X launched at Rs 9.77 lakh
https://www.autocarindia.com/car-news/citroen-aircross-x-launched-at-9-77-lakh-437548 - Team-BHP – Citroen Aircross X launched at ₹9.77 lakh
https://www.team-bhp.com/news/citroen-aircross-x-launched-rs-977-lakh - CarDekho – Citroen Aircross X Launched With Cosmetic Tweaks And New Features, Priced From Rs 8.29 Lakh
https://www.cardekho.com/india-car-news/citroen-aircross-x-launched-with-cosmetic-tweaks-and-new-features-priced-from-rs-829-lakh-35121.htm - RushLane – New Citroen Aircross X Launch Price Rs 8.29 Lakh – Smarter and More Premium
https://www.rushlane.com/new-citroen-aircross-x-launch-price-rs-8-29-lakh-12531443.html - CarDekho – Citroën Aircross X- compact (Image)
https://www.carwale.com/news/citroen-aircross-x-teased-ahead-of-launch/
